The QiRanger Adventures

Travel Videos: Research

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I’m going to be brutally honest. Most people don’t care about your trip. You have to make them want to care about the trip. When preparing to produce your travel video, you’ll need to do research ahead of time to know what you’re going to see in order to capture the most spectacular images. This also helps you when it comes to editing the final version, since you already know what kind of story you’d like to tell.

For me, I use a wide variety of resources when researching my topics. I use Wikipedia, travel blogs, tour books, and the materials published by the actual location. This assists me in getting the big picture of my destination. From here, I can pick and choose what I want to focus on. Doing this ahead of time also helps you write your copy for the video (speaking parts). It also makes it easier to type up descriptions and blog entries.

But the most important aspect of research, is that it helps you craft an engaging and interesting story. Here’s an example: On our trip to Indonesia, we visited several places. A travel video showing Jo and I walking around Indonesia may be entertaining to our families, but not to a large audience. Picking out interesting things to go see and do ahead of time allowed us to have a better vacation, but also assisted me in choosing how to string together all the clips to tell the story about Indonesia that will inspire people to get out of their homes and book flights.

The more information you have, the easier it makes things… but in my opinion, you don’t have to use it all. Viewers want to be engaged… not lectured.

Next week: Filming

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Written by Steve Miller

July 24, 2010 at 4:18 am

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